The Art of Planning, Promoting, and Filling the Room  

Luck isn’t a strategy but a sold-out room is. Ever wonder why some events feel electric and packed, while others struggle to get people through the door? It isn’t magic or “luck.” It’s a combination of intentional planning and high-impact promotion.

Whether you are planning a small client appreciation workshop, a grand opening, or a community-wide fundraiser, this session will give you the blueprint to ensure your next event is a “lucky” one.

Date: March 9th, 2026

Time: 10:00 AM – 12:00 PM

Location: 201 Wisconsin American Drive, Fond du Lac, WI | McNamara and Thiel (Upstairs)

Hosted by: Kelly Northlee (Fondy Famous) & Sylvia VandeSlunt (Sparkchaser Studio)

🕒 The Morning Flow

• 10:00 AM – 10:30 AM: The “Lucky Charm” Connection. An interactive icebreaker designed to help you share your upcoming event goals and find immediate collaborators.
• 10:30 AM – 11:15 AM: The Event Blueprint (Masterclass). Kelly and Sylvia break down the two pillars of success:
  • The Logistics: Timeline, venue hacks, and creating an “unforgettable” attendee experience.
  • The Hype: How to market your event so people don’t just “RSVP”—they actually show up.
• 11:15 AM – 11:45 AM: The Event “Doctor” Workshop. Bring your event idea (or a past event that didn’t go as planned) and get live feedback and “luck-boosting” tips from the group.
• 11:45 AM – 12:00 PM: Wrap-Up & Networking.